The new website for the San Francisco Aquarium of the Bay is up! Click here to check it out.

TH= SUM had the pleasure of working with The Spider to help develop the creative direction for the aquarium’s new website. Our challenge was to update the design of the website in a family-friendly way while retaining key design elements from their previous website. Large amounts of content were organized in a way that showed a clear hierarchy and directed user experience.

Great project and we look forward to visiting soon!